The Marketplace is where you can browse and select the most precise targeting options for your in-app advertising campaigns. The Marketplace includes the Smaato Pre-Packaged Deals and Inventory Discovery.
What does Marketplace do? If a demand partner is looking for suggested inventory from Smaato or wants to discover inventory all on their own, they can visit the Marketplace tab for more granular level targeting and line item creation.
Last Modified: November 25, 2021 at 5:30 pm