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Video Ads (2.5)

Published on April 17th, 2019

In this guide, you will find the example bid requests and responses for video ads with OpenRTB 2.5 Example requests and responses include: Instream pre-roll Instream mid-roll Instream post-roll Instream Interstitial Outstream Rewarded Instream Ads Instream pre-roll (Request) { “allimps”: 0, “app”: { “bundle”: “defaultBundleId”, “cat”: [ “IAB7-42” ], “id”: “294”,…

Rich Media Ads (2.5)

Published on April 17th, 2019

Here you will find example bid requests and responses for Android and iOS Rich Media Ads with OpenRTB 2.5. Android Examples Bid Request for Android { “allimps”: 0, “app”: { “bundle”: “defaultBundleId”, “cat”: [ “IAB7-42” ], “id”: “52”, “name”: “defaultAppName”, “publisher”: { “id”: “5020156”, “name”: “PublisherName” }, “storeurl”: “https://itunes.apple.com/app/apple-store/id953922567567341232323” },…

Private Marketplace (2.5)

Published on April 17th, 2019

Here you will find example preferred deal and private exchange bid requests and responses for OpenRTB 2.5 Preferred Deals: A preferred deal (PD) is a deal ID-driven programmatic 1-on-1 integration/relationship with a publisher. The publisher creates a deal ID and sets or negotiates a rate that the buyer can accept…

Native Ads (2.5)

Published on April 17th, 2019

Here are example bid requests and responses for Native 1.1 Ads with OpenRTB 2.5. Bid Request Native 1.1 { “allimps”: 0, “app”: { “bundle”: “defaultBundleId”, “cat”: [ “IAB7-42” ], “id”: “246”, “name”: “defaultAppName”, “publisher”: { “id”: “5020345”, “name”: “PublisherName” }, “storeurl”: “https://itunes.apple.com/app/apple-store/id953922567567341232323” }, “at”: 2, “bcat”: [ “IAB17-18”, “IAB7-42”, “IAB23”,…

Image Display Ads (2.5)

Published on April 16th, 2019

Here you will find example bid requests and responses for image display ads with OpenRTB 2.5. Bid Request { “allimps”: 0, “app”: { “bundle”: “defaultBundleId”, “cat”: [ “IAB7-42” ], “id”: “272”, “name”: “app-1”, “publisher”: { “id”: “5020371”, “name”: “PublisherNameFromSPX” }, “storeurl”: “https://itunes.apple.com/app/apple-store/id953922567567341232323” }, “at”: 2, “bcat”: [ “IAB17-18”, “IAB7-42”, “IAB23”,…

Getting Started With OpenRTB

Published on April 8th, 2019

DSP Onboarding Guide Smaato supports the integration specifications for OpenRTB 2.2, 2.4, or 2.5. OpenRTB 2.2 OpenRTB 2.4 OpenRTB 2.5 We have also provided example requests and responses to make it easier for you to understand the integration and auction process. Please refer to the specific OpenRTB version page and…

OpenRTB 2.5 Specifications

Published on February 21st, 2019

3.2 Object Specification The subsections that follow define each of the objects in the bid request model. Several conventions are used throughout: Attributes are “required” if their omission would technically break the protocol. Some optional attributes are denoted “recommended” due to their elevated business importance. Unless a default value is…