Rich Media Ads (2.2)

Find here the example bid requests and responses for Android and iOS Rich Media Ads with OpenRTB 2.2.

Bid Request for Android

{
	"app":{ 
		"bundle":"defaultBundleId",
		"cat":[ 
			"IAB7-42"
		],
		"id":"5020252",
		"name":"defaultAppName",
		"publisher":{ 
			"id":"5020156",
			"name":"PublisherName"
		}
	},
	"at":2,
	"bcat":[ 
		"IAB17-18",
		"IAB7-42",
		"IAB23",
		"IAB7-28",
		"IAB26",
		"IAB25",
		"IAB9-9",
		"IAB24"
	],
	"device":{ 
		"connectiontype":0,
		"devicetype":4,
		"didmd5":"d1c553888076489a45af4b6dfb9392eb",
		"didsha1":"81407cd1808b59681f2da1341d8ac62dfa9293fa",
		"geo":{ 
			"city":"Boston",
			"country":"USA",
			"lat":42.360504,
			"lon":-71.0548,
			"metro":"506",
			"region":"MA",
			"type":2,
			"zip":"02109"
		},
		"ip":"50.255.150.200",
		"js":1,
		"language":"en",
		"make":"Google",
		"model":"Nexus One",
		"os":"Android",
		"osv":"2.1",
		"ua":"Mozilla/5.0 (Linux; U; Android 2.1; en-us; Nexus One Build/ERD62) AppleWebKit/530.17 (KHTML, like Gecko) Version/4.0 Mobile Safari/530.17"
	},
	"ext":{ 
		"pchain":"07bcf65f187117b4:5020156"
	},
	"id":"27804bd4-b48d-41f8-936a-ed44b892f2a5",
	"imp":[ 
		{ 
			"banner":{ 
				"btype":[ 
					1,
					2
				],
				"h":50,
				"mimes":[ 
					"text/javascript",
					"application/javascript"
				],
				"pos":0,
				"w":320
			},
			"displaymanager":"SOMA",
			"ext":{ 
				"strictbannersize":0
			},
			"id":"1",
			"instl":0,
			"secure":0,
			"tagid":"5020252"
		}
	],
	"regs":{ 
		"coppa":0,
		"ext":{ 

		}
	},
	"tmax":1499,
	"user":{ 
		"ext":{ 

		}
	}
}

Bid Response for Android

{
	"cur":"USD",
	"seatbid":[ 
		{ 
			"seat":"16",
			"bid":[ 
				{ 
					"price":1.1,
					"id":"16-2e8e019a-2451-4f00-a84e-0e4c4c36c0e6-1",
					"impid":"1",
					"nurl":"http://us-east-user.demo.net/win_notice/smaato_bid?rid=2G2J5QmI7JIKuEoeOyv-Fob7-MI19Iwm6q7tBiURHo8KCBFQ1tLBZTZHYH66VyIYN5amxUtCifKIY_l6IzDfJmiku4ukesiP5GdMtQ-0WRWnbtImXV7MWGTRUV23mQhIN9n8lAe_GfyhvwBOYX3ZcQEG8rlKkdBMM9iWRmAW25QjbJ6p6uS6KpTkujKcXqDXeDn76blEVDMdsOtyAd8871FPeN8MHxWK4bSKHy8uwN5P_LEMJL87i3yBG4UaZnxm--KUTpdLGo_ZqNmIQclot1VbuTcWZu9Z_wlDpq62FmP6vKHOs5o73onK9xlhP8IWiM_jEZGozvP7EHQiA0wpZ9jDKyEwUkLGkj_XyMkGqTjhjyeskjEbP5RAFojdXNp4EfuiVt6q-ToRHZ_Pjsq3HOurWfmZl2TVig7JAOVpYBt-sV8Nwiw67oxN3R1rQfhsHvhMBcFapqiAu0sOlNmMyJjwCAThPYX2eii3xy9MUe6KXUJSAcxj6xPFHM-TIm9KHKhFrilqpk6E2-8GLBIGoVMbKojd74bf9i5qIG14HJEb99zoHxG5rh_nXJ4DytgftwphiiKRmqSkpEIxsCjj0mGfeOXVWDBNpHF2GJ738XF9DTSE33IUkfYD7Ug&p=${AUCTION_PRICE}&aid=",
					"cid":"3538598",
					"iurl":"http://bid.g.doubleclick.net/xbbe/creativefetch?p=APEucNUUi4brC8Kg06zUjH7LDKx7Ci82QFgAYmQ5siKRKVtLW7upJxs",
					"adomain":[ 
						"example.com"
					],
					"adid":"16_12096914",
					"adm":"<?xml version=\"1.0\" encoding=\"ISO-8859-1\"?> <ad xmlns:xsi=\"http://www.w3.org/2001/XMLSchema-instance\" xsi:noNamespaceSchemaLocation=\"http://standards.smaato.com/ad/smaato_ad_v0.9.xsd\" modelVersion=\"0.9\"> <richmediaAd> <content> <![CDATA[ <SCRIPT language=\"JavaScript1.1\" SRC=\"http://bid.g.doubleclick.net/xbbe/creative/adj?d=APEucNXA2G-JzINdXHGxjGolvpNa3yygpqz7ciHL6FuVTgAVv45EgYEAdDrbQ08wOQXFhZugcx2U910Q20yPMBnULDJEyla5FL48O-rh9C4poXieh_iZYykTpAHl71KBPaYgYpdfzJvnLELjpf1sXmdmPIOeWZ-a5UxOJH9NLpuj54OVdgkOpeN48Uf9V-eAkikM1PcDJWBL4bPTle7qkohIFHwqUOJlxnQ_UbZ9ra1fmUObEVSJH6W3uJ3rqYOvd-cE1DXxOvWUEqfy-bsn-8gLPVEuLE01_xx2WRkAFqbhfk-UJCnJmLgrTFUioamTyBW40su1x2Ej4id3y-R-RWvmpHPbxRblWUwtXZ8M7uWF8-PNE4e_FPRj3zyGhlAWX-taN8CqOyV_\"> </SCRIPT> <NOSCRIPT> <A HREF=\"http://bid.g.doubleclick.net/xbbe/creative/jump?d=APEucNXA2G-JzINdXHGxjGolvpNa3yygpqz7ciHL6FuVTgAVv45EgYEAdDrbQ08wOQXFhZugcx2U910Q20yPMBnULDJEyla5FL48O-rh9C4poXieh_iZYykTpAHl71KBPaYgYpdfzJvnLELjpf1sXmdmPIOeWZ-a5UxOJH9NLpuj54OVdgkOpeN48Uf9V-eAkikM1PcDJWBL4bPTle7qkohIFHwqUOJlxnQ_UbZ9ra1fmUObEVSJH6W3uJ3rqYOvd-cE1DXxOvWUEqfy-bsn-8gLPVEuLE01_xx2WRkAFqbhfk-UJCnJmLgrTFUioamTyBW40su1x2Ej4id3y-R-RWvmpHPbxRblWUwtXZ8M7uWF8-PNE4e_FPRj3zyGhlAWX-taN8CqOyV_\"> <IMG SRC=\"http://bid.g.doubleclick.net/xbbe/creative/ad?d=APEucNXA2G-JzINdXHGxjGolvpNa3yygpqz7ciHL6FuVTgAVv45EgYEAdDrbQ08wOQXFhZugcx2U910Q20yPMBnULDJEyla5FL48O-rh9C4poXieh_iZYykTpAHl71KBPaYgYpdfzJvnLELjpf1sXmdmPIOeWZ-a5UxOJH9NLpuj54OVdgkOpeN48Uf9V-eAkikM1PcDJWBL4bPTle7qkohIFHwqUOJlxnQ_UbZ9ra1fmUObEVSJH6W3uJ3rqYOvd-cE1DXxOvWUEqfy-bsn-8gLPVEuLE01_xx2WRkAFqbhfk-UJCnJmLgrTFUioamTyBW40su1x2Ej4id3y-R-RWvmpHPbxRblWUwtXZ8M7uWF8-PNE4e_FPRj3zyGhlAWX-taN8CqOyV_\" BORDER=0 WIDTH=320 HEIGHT=50 ALT=\"Advertisement\"> </A> </NOSCRIPT> <script type=\"text/javascript\"> if ('') { document.write('<script src=\"http://c.betrad.com/surly.js?;ad_w=320;ad_h=50;coid=322;nid=4311;cps=\"></sc' + 'ript>'); } </script> <iframe src=\"http://googleads.g.doubleclick.net/xbbe/pixel?d=CLD6GhDf6SMYkqviBQ&v=APEucNVZLac_dGJ6w0zYTxCVWQAcQdpH4PuzoyT9C6HRzn7VaL-k0kVZIasKbtViVirKrS6mrgFNjly9fPhWmN4ssIUvKL9Knb7G5QDCVDHTIp1K8pXjpkk\" style=\"display:none\"> </iframe> <img width='1' height='1' style='border:0' src='http://bs.serving-sys.com/BurstingPipe/adServer.bs?cn=tf&c=19&mc=imp&pli=14500879&PluID=0&ord=%%CACHEBUSTER%%&rtu=-1'/>\n\n <img width='1' height='1' style='border:0' src='http://ad.atdmt.com/i/img;p=11212200958561;idfa=;idfa_lat=;aaid=;aaid_lat=;cache='/> <DIV STYLE=\"position: absolute; left: 0px; top: 0px; visibility: hidden;\"> <IMG SRC=\"http://bid.g.doubleclick.net/xbbe/beacon?data=APEucNUS4EoEQm9Q3Ene-RM9D9f6DGvm1LE3P42bBjZZ1rOxT6a882v3yjhJwD-L10E0weODQwyVjNWIXyVHvZ9wPVBjPbmTOw\" BORDER=0 WIDTH=1 HEIGHT=1 ALT=\"\" STYLE=\"display:none\"> </DIV> <img src=\"http://us-east-user.bidswitch.net/imp/${AUCTION_PRICE}/http%3A%2F%2Fbid.g.doubleclick.net%2Fxbbe%2Fview%3Fd%3DAPEucNU1IiZ7L6GpDGC7w-mLx5Epkf_VI1_4ziSsfbZNIL8xTyR2KNtMkPiBLEKqOKVAScR4lhH16FzEjI3cdvwJaPHCGq7xG9h695wqBLmiI8jB221fmVrC8X9OdbfblqACvT5vlbPltKUezCL2QZ-C6ZNUiG_zpkkb6iae7omUA5trMWnKPtPHsKxIHzJ55Fjtnt4FR2pGniq4EiBDjhkYFG1byRdCZxta_YcFhdPxGrnUso36KNdyZrRfBOLMdflTJv78ioUT%26pr%3D%24%7BAUCTION_PRICE%7D/2G2J5QmI7JIKuEoeOyv-Fob7-MI19Iwm6q7tBiURHo8KCBFQ1tLBZTZHYH66VyIYN5amxUtCifKIY_l6IzDfJmiku4ukesiP5GdMtQ-0WRWnbtImXV7MWGTRUV23mQhIN9n8lAe_GfyhvwBOYX3ZcQEG8rlKkdBMM9iWRmAW25QjbJ6p6uS6KpTkujKcXqDXeDn76blEVDMdsOtyAd8871FPeN8MHxWK4bSKHy8uwN5P_LEMJL87i3yBG4UaZnxm--KUTpdLGo_ZqNmIQclot1VbuTcWZu9Z_wlDpq62FmP6vKHOs5o73onK9xlhP8IWiM_jEZGozvP7EHQiA0wpZ9jDKyEwUkLGkj_XyMkGqTjhjyeskjEbP5RAFojdXNp4EfuiVt6q-ToRHZ_Pjsq3HOurWfmZl2TVig7JAOVpYBt-sV8Nwiw67oxN3R1rQfhsHvhMBcFapqiAu0sOlNmMyJjwCAThPYX2eii3xy9MUe6KXUJSAcxj6xPFHM-TIm9KHKhFrilqpk6E2-8GLBIGoVMbKojd74bf9i5qIG14HJEb99zoHxG5rh_nXJ4DytgftwphiiKRmqSkpEIxsCjj0mGfeOXVWDBNpHF2GJ738XF9DTSE33IUkfYD7Ug/\" alt=\" \" style=\"display:none\"/> ]]> </content> <width>320</width> <height>50</height> </richmediaAd> </ad>"
				}
			]
		}
	],
	"id":"BqzFJc1Ze7"
}

Bid Request for iOS

{
	"app":{ 
		"bundle":"defaultBundleId",
		"cat":[ 
			"IAB7-42"
		],
		"id":"5020252",
		"name":"defaultAppName",
		"publisher":{ 
			"id":"5020156",
			"name":"PublisherName"
		}
	},
	"at":2,
	"bcat":[ 
		"IAB17-18",
		"IAB7-42",
		"IAB23",
		"IAB7-28",
		"IAB26",
		"IAB25",
		"IAB9-9",
		"IAB24"
	],
	"device":{ 
		"connectiontype":0,
		"devicetype":4,
		"didmd5":"d1c553888076489a45af4b6dfb9392eb",
		"didsha1":"81407cd1808b59681f2da1341d8ac62dfa9293fa",
		"geo":{ 
			"city":"Boston",
			"country":"USA",
			"lat":42.360504,
			"lon":-71.0548,
			"metro":"506",
			"region":"MA",
			"type":2,
			"zip":"02109"
		},
		"ip":"50.255.150.200",
		"js":1,
		"language":"en",
		"make":"Apple",
		"model":"iPhone",
		"os":"iOS",
		"osv":"4.3.2",
		"ua":"Mozilla/5.0 (iPhone; U; CPU iPhone OS 4_3_2 like Mac OS X; en-us) AppleWebKit/533.17.9 (KHTML, like Gecko) Version/5.0.2 Mobile/8H7 Safari/6533.18.5"
	},
	"ext":{ 
		"pchain":"07bcf65f187117b4:5020156",
		"udi":{ 
			"imei":"357926063572502",
			"imeimd5":"d1c553888076489a45af4b6dfb9392eb",
			"imeisha1":"81407cd1808b59681f2da1341d8ac62dfa9293fa"
		}
	},
	"id":"5ef92ab5-3585-420c-80a5-a5763b2551a5",
	"imp":[ 
		{ 
			"banner":{ 
				"btype":[ 
					1,
					2
				],
				"h":50,
				"mimes":[ 
					"text/javascript",
					"application/javascript"
				],
				"pos":0,
				"w":320
			},
			"displaymanager":"SOMA",
			"ext":{ 
				"strictbannersize":0
			},
			"id":"1",
			"instl":0,
			"secure":0,
			"tagid":"5020252"
		}
	],
	"regs":{ 
		"coppa":0,
		"ext":{ 

		}
	},
	"tmax":1498,
	"user":{ 
		"ext":{ 

		}
	}
}

Bid Response for iOS

{
	"cur":"USD",
	"seatbid":[ 
		{ 
			"seat":"16",
			"bid":[ 
				{ 
					"price":1.1,
					"id":"16-2e8e019a-2451-4f00-a84e-0e4c4c36c0e6-1",
					"impid":"1",
					"nurl":"http://us-east-user.demo.net/win_notice/smaato_bid?rid=2G2J5QmI7JIKuEoeOyv-Fob7-MI19Iwm6q7tBiURHo8KCBFQ1tLBZTZHYH66VyIYN5amxUtCifKIY_l6IzDfJmiku4ukesiP5GdMtQ-0WRWnbtImXV7MWGTRUV23mQhIN9n8lAe_GfyhvwBOYX3ZcQEG8rlKkdBMM9iWRmAW25QjbJ6p6uS6KpTkujKcXqDXeDn76blEVDMdsOtyAd8871FPeN8MHxWK4bSKHy8uwN5P_LEMJL87i3yBG4UaZnxm--KUTpdLGo_ZqNmIQclot1VbuTcWZu9Z_wlDpq62FmP6vKHOs5o73onK9xlhP8IWiM_jEZGozvP7EHQiA0wpZ9jDKyEwUkLGkj_XyMkGqTjhjyeskjEbP5RAFojdXNp4EfuiVt6q-ToRHZ_Pjsq3HOurWfmZl2TVig7JAOVpYBt-sV8Nwiw67oxN3R1rQfhsHvhMBcFapqiAu0sOlNmMyJjwCAThPYX2eii3xy9MUe6KXUJSAcxj6xPFHM-TIm9KHKhFrilqpk6E2-8GLBIGoVMbKojd74bf9i5qIG14HJEb99zoHxG5rh_nXJ4DytgftwphiiKRmqSkpEIxsCjj0mGfeOXVWDBNpHF2GJ738XF9DTSE33IUkfYD7Ug&p=${AUCTION_PRICE}&aid=",
					"cid":"3538598",
					"iurl":"http://bid.g.doubleclick.net/xbbe/creativefetch?p=APEucNUUi4brC8Kg06zUjH7LDKx7Ci82QFgAYmQ5siKRKVtLW7upJxs",
					"adomain":[ 
						"example.com"
					],
					"adid":"16_12096914",
					"adm":"<?xml version=\"1.0\" encoding=\"ISO-8859-1\"?> <ad xmlns:xsi=\"http://www.w3.org/2001/XMLSchema-instance\" xsi:noNamespaceSchemaLocation=\"http://standards.smaato.com/ad/smaato_ad_v0.9.xsd\" modelVersion=\"0.9\"> <richmediaAd> <content> <![CDATA[ <SCRIPT language=\"JavaScript1.1\" SRC=\"http://bid.g.doubleclick.net/xbbe/creative/adj?d=APEucNXA2G-JzINdXHGxjGolvpNa3yygpqz7ciHL6FuVTgAVv45EgYEAdDrbQ08wOQXFhZugcx2U910Q20yPMBnULDJEyla5FL48O-rh9C4poXieh_iZYykTpAHl71KBPaYgYpdfzJvnLELjpf1sXmdmPIOeWZ-a5UxOJH9NLpuj54OVdgkOpeN48Uf9V-eAkikM1PcDJWBL4bPTle7qkohIFHwqUOJlxnQ_UbZ9ra1fmUObEVSJH6W3uJ3rqYOvd-cE1DXxOvWUEqfy-bsn-8gLPVEuLE01_xx2WRkAFqbhfk-UJCnJmLgrTFUioamTyBW40su1x2Ej4id3y-R-RWvmpHPbxRblWUwtXZ8M7uWF8-PNE4e_FPRj3zyGhlAWX-taN8CqOyV_\"> </SCRIPT> <NOSCRIPT> <A HREF=\"http://bid.g.doubleclick.net/xbbe/creative/jump?d=APEucNXA2G-JzINdXHGxjGolvpNa3yygpqz7ciHL6FuVTgAVv45EgYEAdDrbQ08wOQXFhZugcx2U910Q20yPMBnULDJEyla5FL48O-rh9C4poXieh_iZYykTpAHl71KBPaYgYpdfzJvnLELjpf1sXmdmPIOeWZ-a5UxOJH9NLpuj54OVdgkOpeN48Uf9V-eAkikM1PcDJWBL4bPTle7qkohIFHwqUOJlxnQ_UbZ9ra1fmUObEVSJH6W3uJ3rqYOvd-cE1DXxOvWUEqfy-bsn-8gLPVEuLE01_xx2WRkAFqbhfk-UJCnJmLgrTFUioamTyBW40su1x2Ej4id3y-R-RWvmpHPbxRblWUwtXZ8M7uWF8-PNE4e_FPRj3zyGhlAWX-taN8CqOyV_\"> <IMG SRC=\"http://bid.g.doubleclick.net/xbbe/creative/ad?d=APEucNXA2G-JzINdXHGxjGolvpNa3yygpqz7ciHL6FuVTgAVv45EgYEAdDrbQ08wOQXFhZugcx2U910Q20yPMBnULDJEyla5FL48O-rh9C4poXieh_iZYykTpAHl71KBPaYgYpdfzJvnLELjpf1sXmdmPIOeWZ-a5UxOJH9NLpuj54OVdgkOpeN48Uf9V-eAkikM1PcDJWBL4bPTle7qkohIFHwqUOJlxnQ_UbZ9ra1fmUObEVSJH6W3uJ3rqYOvd-cE1DXxOvWUEqfy-bsn-8gLPVEuLE01_xx2WRkAFqbhfk-UJCnJmLgrTFUioamTyBW40su1x2Ej4id3y-R-RWvmpHPbxRblWUwtXZ8M7uWF8-PNE4e_FPRj3zyGhlAWX-taN8CqOyV_\" BORDER=0 WIDTH=320 HEIGHT=50 ALT=\"Advertisement\"> </A> </NOSCRIPT> <script type=\"text/javascript\"> if ('') { document.write('<script src=\"http://c.betrad.com/surly.js?;ad_w=320;ad_h=50;coid=322;nid=4311;cps=\"></sc' + 'ript>'); } </script> <iframe src=\"http://googleads.g.doubleclick.net/xbbe/pixel?d=CLD6GhDf6SMYkqviBQ&v=APEucNVZLac_dGJ6w0zYTxCVWQAcQdpH4PuzoyT9C6HRzn7VaL-k0kVZIasKbtViVirKrS6mrgFNjly9fPhWmN4ssIUvKL9Knb7G5QDCVDHTIp1K8pXjpkk\" style=\"display:none\"> </iframe> <img width='1' height='1' style='border:0' src='http://bs.serving-sys.com/BurstingPipe/adServer.bs?cn=tf&c=19&mc=imp&pli=14500879&PluID=0&ord=%%CACHEBUSTER%%&rtu=-1'/>\n\n <img width='1' height='1' style='border:0' src='http://ad.atdmt.com/i/img;p=11212200958561;idfa=;idfa_lat=;aaid=;aaid_lat=;cache='/> <DIV STYLE=\"position: absolute; left: 0px; top: 0px; visibility: hidden;\"> <IMG SRC=\"http://bid.g.doubleclick.net/xbbe/beacon?data=APEucNUS4EoEQm9Q3Ene-RM9D9f6DGvm1LE3P42bBjZZ1rOxT6a882v3yjhJwD-L10E0weODQwyVjNWIXyVHvZ9wPVBjPbmTOw\" BORDER=0 WIDTH=1 HEIGHT=1 ALT=\"\" STYLE=\"display:none\"> </DIV> <img src=\"http://us-east-user.bidswitch.net/imp/${AUCTION_PRICE}/http%3A%2F%2Fbid.g.doubleclick.net%2Fxbbe%2Fview%3Fd%3DAPEucNU1IiZ7L6GpDGC7w-mLx5Epkf_VI1_4ziSsfbZNIL8xTyR2KNtMkPiBLEKqOKVAScR4lhH16FzEjI3cdvwJaPHCGq7xG9h695wqBLmiI8jB221fmVrC8X9OdbfblqACvT5vlbPltKUezCL2QZ-C6ZNUiG_zpkkb6iae7omUA5trMWnKPtPHsKxIHzJ55Fjtnt4FR2pGniq4EiBDjhkYFG1byRdCZxta_YcFhdPxGrnUso36KNdyZrRfBOLMdflTJv78ioUT%26pr%3D%24%7BAUCTION_PRICE%7D/2G2J5QmI7JIKuEoeOyv-Fob7-MI19Iwm6q7tBiURHo8KCBFQ1tLBZTZHYH66VyIYN5amxUtCifKIY_l6IzDfJmiku4ukesiP5GdMtQ-0WRWnbtImXV7MWGTRUV23mQhIN9n8lAe_GfyhvwBOYX3ZcQEG8rlKkdBMM9iWRmAW25QjbJ6p6uS6KpTkujKcXqDXeDn76blEVDMdsOtyAd8871FPeN8MHxWK4bSKHy8uwN5P_LEMJL87i3yBG4UaZnxm--KUTpdLGo_ZqNmIQclot1VbuTcWZu9Z_wlDpq62FmP6vKHOs5o73onK9xlhP8IWiM_jEZGozvP7EHQiA0wpZ9jDKyEwUkLGkj_XyMkGqTjhjyeskjEbP5RAFojdXNp4EfuiVt6q-ToRHZ_Pjsq3HOurWfmZl2TVig7JAOVpYBt-sV8Nwiw67oxN3R1rQfhsHvhMBcFapqiAu0sOlNmMyJjwCAThPYX2eii3xy9MUe6KXUJSAcxj6xPFHM-TIm9KHKhFrilqpk6E2-8GLBIGoVMbKojd74bf9i5qIG14HJEb99zoHxG5rh_nXJ4DytgftwphiiKRmqSkpEIxsCjj0mGfeOXVWDBNpHF2GJ738XF9DTSE33IUkfYD7Ug/\" alt=\" \" style=\"display:none\"/> ]]> </content> <width>320</width> <height>50</height> </richmediaAd> </ad>"
				}
			]
		}
	],
	"id":"BqzFJc1Ze7"
}

Last Modified: May 6, 2020 at 5:11 pm


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